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Made by andrei
In today’s digital world the time of your youtube video post can impact, sometimes less sometimes more the reach you have. Timing can make or break the success of your YouTube content. Thats a given of course. Whether you’re a creator, or an influencer, or marketer, or brand, or digital agency its very important to understand how to schedule your YouTube videos. That will give you maximum reach which is essential for growth and engagement.
This article will walk you through everything you need to know about the best time to post on youtube. From choosing the best time to post, to optimizing your titles. And why not, optimizing the descriptions, and thumbnails. Plus, we’ll introduce an all-in-one YouTube video scheduler called SchedPilot, which simplifies the entire process. As a matter a fact this is the cheapest social media scheduler on the market.
YouTube as we know it isn’t just a video platform , well not anymore. But its an entire search engine. Funny right ? And its also a social network, and a recommendation engine all rolled into one. Posting consistently like in any platform and at the right time will give strong signals to the algorithm that your content is reliable and relevant. And by doing that for weeks and months and years you will gain subscribers and likes.
Here is a list of things you can do if you schedule your videos instead of doing them manually:
You ensure a consistent publishing cadence
You can optimize your video’s performance around peak viewer hours
You reduce last-minute stress and errors
You improve your ability to batch produce content and plan campaigns
In short, scheduling is a core part of smart YouTube content strategy.
You might wonder what is the best time to post on youtube. Well that depends, but lets see. So the best time to post can vary based on your niche and audience location. But general data suggests that the most effective YouTube posting times are:
Weekdays: Between 2 PM and 4 PM (local time)
Weekends: Between 9 AM and 11 AM
YouTube recommends scheduling your video 1-2 hours before peak time, so it has time to be indexed and gain early traction. This helps the algorithm begin recommending it once viewers become active.
For example, if your audience is most active at 5 PM, consider scheduling your video at 3 PM. If your audience is tech people, then i would post at around 9AM when people come into office, as the first 15-20 mins they will for sure scroll on social media. But you need to A/B test and see.
YouTube has built-in scheduling features you can use directly from YouTube Studio. Here’s how:
Upload your video as usual in YouTube Studio.
Fill out the title, description, and tags.
Click on “Visibility”.
Choose “Schedule”.
Select your desired date and time.
Click Schedule to confirm.
It’s simple. But if you’re managing multiple channels, campaigns, or want advanced features like auto-thumbnails, A/B testing, or cross-platform posting, tools like SchedPilot are much more powerful.
Your thumbnail is your first impression. Even the best-scheduled video can flop if the thumbnail doesn’t attract attention. Before scheduling, design an eye-catching image that:
Has bold text (3-4 words max)
Shows human faces or expressive visuals
Matches the video’s tone and content
Is readable on mobile
Use tools like Canva or Photoshop, or integrate directly with SchedPilot to generate and upload thumbnails with your video.
The first two lines of your description should hook the viewer or summarize your value proposition. Below that, include:
Related links
Hashtags (3-5 max)
Timestamps (if needed)
CTAs like “Subscribe” or “Watch next”
Writing descriptions in bulk? SchedPilot’s description templates and tag libraries can save you tons of time.
SchedPilot is more than just a social scheduler. It’s an AI-powered content automation tool built specifically for creators and marketers who want to plan across platforms with ease—including YouTube.
Drag-and-drop calendar for all your posts
Bulk scheduling for videos and YouTube Shorts
Thumbnail, title, and description optimization with AI
Real-time performance previews
YouTube integration via official API for secure publishing
Multi-platform syncing (Twitter, LinkedIn, Instagram, and more)
If you’re serious about growing your channel or managing YouTube at scale, SchedPilot turns chaos into clarity.
👉 Learn more on our [YouTube Scheduler Page]
With Shorts becoming a major part of the YouTube algorithm, learning how to schedule them is just as important as regular videos.
Upload your short (must be vertical, under 60 seconds).
Set your title and description (include #Shorts).
In “Visibility”, choose “Schedule”.
Set your date and time.
SchedPilot allows you to:
Upload Shorts directly from your dashboard
Optimize for trending audio and tags
Set cross-posting to TikTok or Instagram Reels
Preview how the Short will look on mobile
You don’t need to wake up early or manage from your phone—just batch and schedule them in advance.
📌 Read more in [Pillar 1: The Ultimate Guide to YouTube Content Scheduling]
Want to push your performance even further? Here are some extra strategies to get the most from your scheduled posts.
Use tools like Google Trends or YouTube Trends to find hot topics. Scheduling a video that aligns with current conversations increases the chance of discovery.
If you’re doing episodic content (like tutorials or vlogs), batch schedule a series. Audiences love predictability.
Don’t just schedule videos—schedule YouTube Community posts to hype upcoming uploads, especially for subscribers.
If you use SchedPilot or TubeBuddy, try publishing the same video with different thumbnails and measure CTR. Scheduling lets you set variations without being glued to your dashboard.
Forgetting Time Zones: Always schedule in your target audience’s time zone.
Skipping Custom Thumbnails: Never leave it on default if you want higher click-throughs.
Posting Too Close to Live Streams: Avoid overlap to prevent view cannibalization.
Ignoring Analytics: Post, schedule, then review performance. What works once may not work next week.
With tools like SchedPilot, most of these can be automated or flagged in advance.
Scheduling YouTube videos is no longer optional—it’s the foundation of a successful content plan. By understanding your audience’s behavior, optimizing content before it goes live, and leveraging tools like SchedPilot, you can gain more reach, more views, and more subscribers.
Whether you’re a solo creator or a content team, mastering your YouTube video scheduler workflow helps you stay consistent and competitive in a noisy world.
🎯 Ready to level up your content game?
Explore how SchedPilot makes scheduling easier than ever on our YouTube Scheduler, or continue reading in our other blog posts.
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